Archive for category Yahoo
The MSN & Yahoo Agreement – SEO & PPC Implications
Posted by Kevin Pike in BING, PPC, SEO, Search Engines, Yahoo on August 10, 2009
The recent changes in Yahoo home page and other properties are optimizations to make these sites “destination sites.” Their success with this endeavor is still TBD
Dayparting comes to Yahoo Pay-Per-Click!
Posted by Kevin Pike in Yahoo, Yahoo PPC on March 19, 2009
For years now I have had to login Friday at 5pm to shut off select accounts only to resume them again Monday morning. Thanks to Yahoo stepping up this is now a thing of my past. The ability to daypart Yahoo PPC ads comes as great news for those of us who have managed this [...]