Archive for category PPC
Google Agency Land
Posted by Kevin Pike in Adwords, Google on April 16, 2009
Google AgencyLand is a new portal from the good folks at Google for preferred AdWords agencies.
Google Cost Per Click Video Explanation
Posted by Kevin Pike in Adwords, PPC on March 27, 2009
Understand how CTR, Landing Page, and Relevancy all work towards Quality Score. Why some low bids get better ad placement than high bids:
Dayparting comes to Yahoo Pay-Per-Click!
Posted by Kevin Pike in Yahoo, Yahoo PPC on March 19, 2009
For years now I have had to login Friday at 5pm to shut off select accounts only to resume them again Monday morning. Thanks to Yahoo stepping up this is now a thing of my past. The ability to daypart Yahoo PPC ads comes as great news for those of us who have managed this [...]