Search Engine Optimization News, Tips & Fun Stuff
New Google Adwords Editor Changes
It’s hard to find fault with many things Google does, but when I see a window pop up that a new Adwords Editor version is available I usually cringe. This last update I was happy to find no bugs and some nice new features.
My favorite is the custom data range added to the statistics drop-down.
Another major change is that the editor does not require Adgroups to have adcopy to be posted. The verdict is still out for me on this change. Part of me liked having the little orange circles notifying me off any ad copy issues.
I think this happened with the last update – but I got to give more props to Google for allowing stats to be copied and pasted with the rests of the data. It was annoying to be able to view and sort data and not be able to paste it in a spreadsheet and share with anyone else.